Fuel your Festive 500

Big miles need big flavour.                 Long days need real fuel.           And Christmas needs community.

So here it is:

The Festive 500 Roast — bold, smooth, clean, and built for riders who go the distance.

[BUY NOW — FESTIVE 500 LIMITED EDITION 500g]

Only 500 bags available.
One roast. One mission. One impact.

This holiday season, we’re giving the Festive 500 new meaning.

For every bag sold, we get closer to our goal:
Sell 500 bags → Donate $500 to The Smith Family to help children and families living in poverty this Christmas.

Your ride fuels you.

Your coffee fuels your ride.
Your purchase fuels a child’s Christmas.

It’s a loop of good energy — exactly how the cycling community rolls.

☕ ABOUT THE ROAST

Hand-roasted in small batches at Baker Street Roastery, this coffee is crafted for:

  • Early starts
  • Long rides
  • Big holiday kilometres
  • Post-ride chill sessions
  • Campfire brew-ups
  • Gifting to the coffee lover in your life

Flavour Profile

Smooth. Caramelly. Clean. A balanced, ride-all-day blend with punch on the first sip and sweetness on the finish.

Why 500g?

Because the Festive 500 deserves MORE than a standard bag. This is ride fuel — and there’s a lot of riding to do.

🥇 LIMITED EDITION — ONLY 500 BAGS AVAILABLE

Each bag is:

  • Numbered 001–500
  • Seasonal and available once a year only
  • Wrapped in limited-edition festive packaging
  • Part of our 500-for-$500 charity push

Once they’re gone, they’re gone.

 

 

❤️ WHY CYCLISTS LOVE THIS ROAST

  • Smooth enough for double shots
  • Strong enough for long rides
  • Perfect in a billy, stovetop, or espresso machine
  • Fresh, clean roast — no bitterness
  • Packs easily into ride bags or bikepacking kits
  • Designed by cyclists, for cyclists

From the Tuesday Night Heffron crew to the gravel riders of the Adelaide Cycling Club, this roast is already becoming the Christmas ride fuel of choice.

🎁 THE PERFECT CHRISTMAS GIFT FOR RIDERS

Every cyclist has:

  • a mate doing the Festive 500
  • a partner who loves good coffee
  • a secret-Santa swap coming up
  • a coach or mechanic to thank
  • a rider they want to spoil

This bag ticks every box.
Affordable, premium, meaningful, and limited.

🔥 JOIN THE MOVEMENT

When you buy a bag, you’re not just getting world-class coffee —
You’re joining a community movement to make Christmas brighter for Aussie kids.

Fuel your Festive 500.

Fuel your summer rides.
Fuel a family’s Christmas.

🛒 READY TO ORDER?

👇 Grab your numbered bag before they sell out.

[BUY NOW — FESTIVE 500 LIMITED EDITION 500g]